No is the aggressively anti-consulting experiment for startups.
We improve every team’s ability to deliver extraordinary results reliably.
The main reason that everyone on your team is not a 10x employee is that limits are artificially imposed by suboptimal systems.
Traditional consultants are reductionist, No is comprehensive
What we do isn’t magic—it’s about cutting through the bureaucracy, ego, and overeducation that cloud common sense in team management. Our unique systems-based approach and extensive experience empower us to tackle challenges like demotivated teams, stagnating innovation, and ineffective leadership, equipping you with the skills to succeed continuously.
We’re not MBAs or “subject matter experts”
We are a mix of failed corporatists, successful entrepreneurs, and relentless non-conformers turned experts in building outstanding teams. Together, we’re dedicated to unlocking the maximum potential of your teams and products through immediate and fundamentally practical processes.
We prefer constant change to fixed SOWs and SLAs
We extend your team and maximize potential, fundamentally transforming your business through system-wide optimization and not just chasing quick wins like other consultancies. Positioned uniquely as both insiders and outsiders, we integrate deeply yet remain free from typical hierarchical constraints, enabling us to perform bold experiments and offer the honest feedback that propels genuine progress.
We work with all types of companies
Growing SaaS companies
We specialize in guiding your growth to maximize results, which sometimes means saying no to certain partnerships, customers, or even popular advice.
Any-series start-ups
As a growing company, you face unique challenges like deciding who to hire, how to build a real culture, when to pivot, and where to take risks, all without losing sight of your core mission.
Bold enterprises
If typical consultants, preoccupied with the minutiae of their expensive SOWs and not the vital big picture of fostering a healthy team, have failed you, we can help.